We place great emphasis on our Partnerships and seek out the best to add business acumen and experience to our portfolio of services and solutions. Finding people who have a passion for business, a flair for creativity with a focus on technology solutions and a capacity to deliver,  is a task we undertake readily and persistently. The reward is the opportunity to engage with some of the best business professionals we can find, in a variety of specialist fields.

All too often, the reality is that Companies try to do too much themselves, whilst believing they can stretch beyond their capabilities without impacting their clients. This leads, at best to compromising their solutions and at worst, failing to deliver adequately.

Combining keyskills allows for an unlimited potential to extend your solutions into your market place and provide your clients with the maximum value when purchasing your services. It  carrys well beyond solid thought leadership onto providing a “Best of Breed” solution that provides your customers with exactly what they need.

Partnership Case Study

We recently engaged with a very experienced and respected Marketing Consultant, Philip Hogg. This opportunity came about as the timing was perfect for both of us and during a couple of conversations we easily realised that our passions and beliefs were very closely aligned in our joint fields. This has to be the root of all good business partnership and fundamental to its success.

I welcome Philip Hogg to our Panel of Experts and look forward to working with him on our projects. As we deliver high quality business consultancy to our customers, we are further strengthened by Philip’s presence.

About Phillip

For nearly 10 years Philip Hogg was Marketing Director for Miller Homes, the UK’s largest privately owned house builder .  During this period Miller grew from the 26^th to the 6^thlargest housebuilder in the UK and was renowned for its approach to marketing, customer satisfaction and innovation.

Miller Homes lead the housebuilding industry in many aspects, in particular with its approach to e-marketing and pioneered 3 category leading websites – www.millerhomes.co.uk, www.mymillerhome.com and www.mymillerstreet.co.uk, these websites went on to become multi award winning and more importantly generated demonstrable business value.

The Partnership

Company Net was the technology partner who built these websites, engineered the integration with other enterprise systems and contributed significantly to the design and functionality, and success.

Philip has now set up a new consulting company – pH^c – and the opportunity has  arisen for continued collaboration with Company Net.  The prize for both parties is to harness Philip’s marketing and user-oriented skills along with Company Net’s technical excellence and offer this package to other organisations.

  About pHc

 

 

A FORMULA FOR SUCCESS

We’re specialists.  Specialists in understanding.

 By really understanding how people think and act we can develop appropriate strategies and help create successful products.  We prod and poke, ask lots of questions, study how people behave and try not to jump to conclusions.  Then after all of this, we create strategies and solutions.

 We’re particularly skilled and passionate about Customer Experience Management (CXM), which is reckoned to be the next competitive battleground as product differentiation becomes more difficult and has a decreasing lifespan.  We have specialist research skills and techniques that allow us to observe and measure the complete interface between customer/user and the brand – each interaction will create a customer emotion and an attitude that needs to be understood and managed.

 This neatly links into another area where we are experienced – CRM– Customer Relationship Management.  Often wrongly thought of as just software systems, when in fact it should be a cultural and holistic way of doing business.  We help organisations to get maximum value from their CRMsystems by looking at how they interface with other systems and also how they use them – often the barriers to utilisation are nothing to do with the technology….

 Usability and UI – User Interfaces– is the next area that we are passionate about.  One of the driving philosophies behind the successful Miller websites was to make the sites intuitive and easy to use.  The phrases “what would the user want” and “how would the user think” were key to making them a success.  This philosophy is sadly missing from many websites and IT products; technically they may be excellent, but from a users perspective all too often they mystify, confuse and de-motivate.

 Many of the above elements come together in the form of e-marketing.  From website design, search engine optimisation, social, email and mobile marketing there is a common element – thinking and understanding how customers behave and then engineering solutions that are appropriate, relevant and business effective.

 There is a science to what we do.

 Balancing brands and customers – the Company Net and pHc way.

Strike value into your business and see the rewards of mutual thinking, collaboration and joint effort be rewarded in all that you do.